Well, where exactly do we start. The last few months have been anything but normal. I’m sure by now most have heard of the devastating freeze on April 21st. Though it’s been 2 months since the incident, the effects are lasting. As I type th
In this installment of our Simple Recipes series, we are exploring the culinary utility of 2022 Action. While some wines are designed strictly for the glass, the structural integrity and bold profile of Action make it a formidable variable in the kit
Wine doesn’t have to be complicated, and here at Simple Theory we strive to break down walls and educate so we can all enjoy wine together! We are thrilled to launch our new series, Wine: Explained, where Melissa dives into quick wine tidbits t
We’ve finally hit that exciting part of the year where we know that a season of growth is right around the corner. These fluctuating temperatures with their peaks of summer heat and snaps into winter chills give us a little glimpse of the wea
In our latest culinary study, we examine the process of reduction—taking the vibrant, cherry-forward profile of our Method red wine and concentrating it into a structural component for the table. This red wine berry sauce recipe is a testament to t
In the cellar, we often speak of balance—the delicate intersection of acidity, tannin, and structure. This philosophy extends beyond the bottle and onto the table. For those who appreciate a well-crafted pairing, we present a study in texture: a Re
San Francisco Chronicle Wine Competition 2025 Awards We’re proud of this, and we wanted to share a little why it matters. This year’s San Francisco Chronicle Wine Competition is one of the largest in North America — with thousands of entries fr
Winter in my house always feels a little cozier – as a true morning person, I cherish the darkness and stillness of the world before it wakes up. It means a warm cup of chai tea and perhaps a puzzle, some crocheting, or maybe even catching up on a
Thanksgiving is a celebration of flavors — savory, sweet, and everything in between. The holidays are all about gathering, celebrating, and, of course, magnificent meals. But at Simple Theory Wine Co, we believe the magic isn’t just in the ro
Thanksgiving is a celebration of flavors — savory, sweet, and everything in between. The right wines don’t just complement the meal; they bring each dish to life. This year, skip the stress of hunting for one “perfect” pairing. We’ve gather